Aer Lingus launch new customer initiative to mark The Gathering and International Hurling Fest - VIDEO

Captains join in on the fun for The Gathering

For the year of The Gathering and the Aer Lingus International Hurling Festival the Irish airline are introducing some new initiatives and changes to their standard operating procedures.

From how their planes will be boarded by clan to the use of hurls during in-flight service the airline is making some serious changes, including Irish dance lessons for all staff.

What do think of their new initiative? Do you approve?

Here's the video: